Sales conversations with spark, rhythm, and flow.
Design buying spaces that feel natural—not scripted.
Curious questions, adaptive pacing, confident decisions.
Book a Conversation With Marla ➜
The 5 Elements of a Sales Conversation
The Spark
Curiosity first. Ask to understand, not to steer. Your energy opens the conversation, not a script.
Flow of Discovery
Open questions. Let buyers think out loud. You map the problem together—without pitching.
Rhythm
Match pace & focus. Fast or methodical, relational or task‑driven—meet them where they are.
Doorways
Reframe with insight. Little hinges that swing big doors—new ways to see the same problem.
The Buyer’s Yes
No push. No chase. You design a buying space so the decision is theirs—and it feels good.
Presence
“Selling isn’t about pressure. It’s about presence.”
— Marla Koupal
What People Are Saying About Marla
“I tried utilizing open ended questions with my sales calls this week and they worked beautifully! Made my life so much easier and I felt like I had to do a lot less ‘selling’ the customers on the produc... I definitely did less talking. Thank you, Marla!”
“…I can't wait! Every interaction I've had with Marla Koupal is incredible! Her wisdom will definitely help you in the [sales] conversations you are having in your business!”
“That’s just one of the things I like about you and your information Marla… In less than 3 days I have already put several pieces of your information into action.”
“I took Marla's Soft Sales Skill Mastery Boot Camp & VIP Sessions. It is one of the best courses I have ever taken. I had a preconceived idea as to what sales was all about & I was completely wrong. I learned in Marla's course a completely different way of thinking and looking at sales.”
“If your sales pitch seems stale and robotic, it probably is. Marla is the mentor you've been looking for to make sales more comfortable, fun and enjoyable!”
“I've had the pleasure of learning from Marla Koupal, and one thing that's truly stuck with me is her ability to make selling feel fun and authentic! She taught me how to confidently highlight the value I bring without ever feeling ‘salesy’. Her energy is infectious, and her quirky style makes every lesson a joy.”
About Marla M. Koupal
Marla M. Koupal is a seasoned sales professional with decades of experience guiding entrepreneurs, direct sellers, and small business owners to sell without scripts. She blends high-energy creativity with deep integrity, helping people create buying spaces where buyers feel understood and confident to make their choice to buy.
Known as the Sales Conversation Architect™, Marla teaches that selling isn’t about pressure — it’s about presence. Her passion is helping people reach sales fluency, so conversations feel natural, buyers feel empowered, and success becomes sustainable.